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TRIPLE CROWN Winner! 2016 Annual Viewer Ratings.｜NIPPON TV
Nippon TV Captures Annual Triple Crown Title for Third Consecutive Year!
Nippon TV 2016 Annual Viewer Ratings (January 4, 2016 - January 1, 2017)
All Day (6 am - 12 am) 8.4% (2015: 8.6%, 1st place)
Prime Time (7 pm - 11 pm) 12.0% (2015: 12.5%, 1st place)
Golden Time (7 pm - 10 pm) 12.3% (2015: 12.6%, 1st place)
(Kanto region household viewership provided by Video Research, Ltd.)
2016 was a strong year for regular program viewership growth. "Shoten" turned 50 while "The Quest" turned 10 this year. Both had stellar ratings of over 20%.
In sports, excellent play by the Kashima Antlers in the FIFA Club World Cup Japan 2016 helped achieve an excellent 26.8% viewership in the finals.
Thanks to our viewers who supported our many programs across different genres, we were once again able to win the Triple Crown title for annual household viewership in 2016 for the third consecutive year.
In the year ahead, we will continue striving to meet our viewers' expectations by incorporating creative innovation into our programs, both new and with proven legacies.