News
Grand Prize-winning “THE SECRET GAME SHOW,” co-developed by ABC JAPAN and NBCUniversal Formats,
on global market!
On February 27th, Japan Standard Time, the second series of 2021 International Format Awards Grand Prize-winning “THE SECRET GAME SHOW,” co-developed by NBCUniversal Formats and Asahi Television Broadcasting Corporation (“ABC JAPAN,” Representative Director and President: Toshiaki Imamura, located in Fukushima-ku, Osaka City, Osaka, Japan) in cooperation with its group companies, was unveiled during The London TV Screenings.
“THE SECRET GAME SHOW” (”TSGS”) is co-developed by ABC JAPAN and NBCUniversal Formats, which is part of Universal International Studios, a division of Universal Studio Group. TSGS has been nominated so far, and has won, a number of industry-leading awards including the coveted Best Comedy Format at The International Format Awards 2021, hosted by C21Media.
TSGS is an ordinary-people-involving type of variety show, which ABC JAPAN excels at and have been its strong area longwise, having produced various types of programs focusing on bringing out the amusingness of general public ever since its establishment.
One day, an employee working at a store or office, is suddenly assigned of an impossible request from the Game Master, and becomes a challenger of a secret mission to win a good amount of money. There is only one condition to complete the game: to finish the series of impossible demands without letting anyone know what they’re up to. The former series took place in an office while the challengers kept secret from their colleagues of their missions. The second series include not only colleagues but ordinary people as target, adding more thrills compared to the former.
The challengers of this series are a trainer working at a gym, and a waiter working at a Yakiniku restaurant. The Second Game Master, Wentz Eiji, active in various fields such as soap opera, TV variety shows and drama, assigns numerous bizarre missions to the challengers, both of which attempt to clear the missions.
One important promise! The challengers must NEVER let anyone know of their mission, including their colleagues and customers. Countless cameras secretly installed by the TV staff capture each move of the challengers, while the audience witness the weird behaviors of them, transforming the ordinary everyday life into the extraordinary, with laughter and tears.