For International Buyers
For International Broadcasters, Distributors, Licensees
Taiyaki (literally "grilled sea bream" - seabream is supposed to bring happiness), is a small waffle-like cake filled with a sweet red bean paste. It is said that there are “wild” Taiyaki and “farmed” Taiyaki. When making regular Taiyaki, the pan used can make 5+ Taiyaki at a time but few Taiyaki shops make its Taiyaki piece by piece and that is the reason Japanese call it not farmed but wild.
Wild Taiyaki are said to be ‘endangered species’ nowadays. It requires a lot of work and needs techniques, therefore, there are only 130 shops for now in Japan and it’s decreasing.
In this program, we focus on people who try to preserve the wild Taiyaki culture.
International sales companyNIHONKAI TELECASTING CO., LTD.